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"Stoke" is an informal verb that means to incite or fuel, to make something burn hotter
The logo name is made up of building blocks because our formulations focus at the cellular level on the microbiome as the building blocks for our skin health
The stylized “O” is a play on the phrase, to be a “square peg in a round hole". Just like the women who use our skincare, we are proud of being a little bold and different
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